Building the Future of Startup-Investor Matching

At-A-Glance

PowerNest is a platform designed to connect founders and investors more meaningfully using AI-powered matching. Unlike existing platforms that flood users with irrelevant leads, PowerNest’s mission is to create a trusted, noise-free environment where both sides get curated opportunities.

Role

Role

UI/UX Designer

Responsibilties

Responsibilties

Research

Client interview

Competitive audit

Wireframes

Prototyping

Duration

Duration

3 Months

Team

Team

UI/UX Designer

Front-End Developer

Back-End Developer

AI/ML Engineer

Tools

Tools

Figma

Illustrator

Photoshop


What was the
problem ?

Startups and investors often struggle with irrelevant connections, spam, and lack of trust on existing platforms. Founders face difficulties getting visibility with the right investors, often resorting to cold emails. Investors waste time filtering through high-volume, low-quality deal flow that doesn’t match their interests. Both sides lack a secure, transparent environment to share sensitive data with confidence.

Research Insights

  • Startup founders struggle with fundraising and hiring, often facing cold emails, poor investor matches, vague feedback, and difficulties finding good advisors.​

  • Investors are overwhelmed by irrelevant cold pitches and lack critical visibility into founder psychology, startup readiness, and diligence data, wasting time on low-quality opportunities.​

  • Incubators spend significant resources supporting startups, but still lack structured visibility and standard benchmarks for investor readiness, advising, and pitch quality.​

  • Existing platforms create friction by scattering processes across multiple tools, causing lost information and slow progress.

The Solution

PowerNest offers an integrated platform designed to solve the core inefficiencies surrounding startup fundraising, hiring, and investor relations. Here’s an expanded explanation of the solution, based on both core platform documents and contemporary research:


  • AI-Driven Precision Matching

    PowerNest’s matching engine connects founders, investors, and advisors using deep AI profiling that goes beyond basic sector or location filters. The platform considers the startup’s readiness, founder psychology, funding stage, investment thesis, and cultural factors. This approach significantly reduces noise, so startups are only introduced to investors and advisors who closely match their needs, improving the odds of successful, meaningful connections


  • End-to-End Fundraising Workflow in One Place:

    With PowerNest, every step, from pitch creation and deck review to legal documentation (SAFE, SHA, ESOP) and investor communications, happens within a unified, easy-to-use dashboard. Startups upload their decks and receive instant AI-generated feedback on narrative, clarity, and gaps. They also get a readiness badge alongside an automated due diligence report, helping to build early trust with investors and save weeks of manual preparation.


  • Smart Hiring & Advisor Onboarding:

    Startups can broadcast jobs across 40+ platforms and use built-in assessments to screen talent on skills and culture fit, drastically reducing time spent on unqualified candidates. Advisor matching is automated and tailored, ensuring that every advisor engagement is relevant and high-value, tracked within the dashboard for measurable outcomes


  • Powerful Analytics for Investors and Incubators:

    VC firms and accelerators get customized dashboards where they can filter, score, and track startups by multiple attributes,csector, team quality, market progress, review scores, and more. AI-generated deal memos, cap table summaries, and real-time portfolio monitoring deliver decision-grade intelligence quickly, while legal and financial integrations smooth out post-investment diligence.

Impact and Differentiation

  • Streamlined experience for all user types, increasing trust and decreasing time-to-funding.​

  • Psychological and organizational profiling for smarter matches, making introductions more likely to succeed.​

  • Beta partners gain free onboarding, access to private dashboards, early feature influence, and white-label options for incubators.​

  • Platform brings together hundreds of vetted founders, top-tier domain advisors, and investors, building a network effect that rewards engagement and collaboration.

Expected Impact

40–60%

Faster founder–investor connection rate compared to traditional networks.

20%

Higher investment conversion rate by identifying high-potential startups earlier.

35–45%

Faster hiring cycle due to integrated job posting and screening tools.

25%

Reduction in unqualified candidate applications (using AI assessments).

The Outcome

  • Faster & Smarter Fundraising – Startups saved significant time (2–3 weeks) in fundraising prep by leveraging AI-powered feedback, readiness badges, and automated due diligence.

  • Higher Match Accuracy – Precision AI reduced irrelevant introductions, leading to more meaningful founder–investor–advisor connections and increasing the chances of successful deals.

  • Efficient Hiring & Advisor Engagement – Companies streamlined recruitment by broadcasting jobs across 40+ platforms, cutting down time wasted on unqualified applicants and ensuring relevant advisor onboarding.

  • Data-Driven Investment Decisions – Investors and VCs gained real-time dashboards with portfolio monitoring, reducing risks and improving post-investment tracking efficiency.

  • Stronger Trust & Transparency – Automated reports and readiness checks built early trust between startups and investors, lowering friction in the fundraising process.

  • Enhanced User Experience – A unified, easy-to-use platform eliminated the need for multiple fragmented tools, offering startups, investors, and advisors a seamless workflow.

oPEN TO NEW
JOB OFFERS

© 2025 Tobi Mathew All rights reserved.

oPEN TO NEW
JOB OFFERS

© 2025 Tobi Mathew All rights reserved.

oPEN TO NEW
JOB OFFERS

© 2025 Tobi Mathew All rights reserved.

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