ScrumBytes
Redesigning the Digital Presence of ScrumBytes
At-A-Glance
ScrumBytes is a boutique technology staffing / IT recruitment agency, focusing on connecting companies with IT talent (full-stack devs, AI/ML, cloud, etc.).
UI/UX Designer
Framer Developer
Research
Client interview
Competitive audit
Wireframes
No-code Development
3 Days
UI/UX Designer
Framer Developer
Figma
Framer
Gemini
What was the problem?
When designing or analyzing a site like this, some likely problem statements are:
Potential clients may not fully understand the differentiators of ScrumBytes vs many other staffing agencies, so the site must clearly communicate unique value (pre-screening, flexibility, transparency, domain expertise).
The website must present trust, credibility, and professionalism (especially for B2B clients).
It needs to convert both sides, clients (companies seeking talent) and candidates (IT professionals), so the messaging must speak to both.
The content, branding, and visuals were outdated or inconsistent, so a brand refresh + cohesive design system was needed.
It must be easy for visitors to contact / initiate engagement (contact forms, calls to action).
The site must be optimized for SEO, performance, and responsive across devices.
Research Insights
From observing the live site and the LSI Media case page, some likely or inferable insights:
The original branding or visual identity was not strongly differentiated or consistent, users may have had trouble associating the brand.
Content needed enhancement, the messaging, copy, structure needed clarity and alignment with brand voice.
Clients evaluate staffing agencies heavily on trust, domain knowledge, past results, processes (e.g. screening), and transparency.
Agencies with clear process visualizations, testimonials, and case evidence tend to convert better.
Key Metrics
54%
Bounce Rate
1.4 min
Average Session Duration
56
Unique Visitors
156
Total pageviews in Last 30 days
The Outcome
A brand refresh and cohesive visual identity that matches the company’s positioning.
A fully redesigned website that better showcases services, capabilities, and trust factors.
Improved content, enhanced service descriptions, messaging alignment, more clarity.
A unified brand presence across media, updated logo, brand guide, social profiles, presentation decks.
Likely improvements in lead generation, visitor engagement, conversion.
A stronger web identity that positions ScrumBytes competitively in the IT staffing space.
